What’s It About…
Let’s talk about the often-overlooked “bridge” that the top network marketers use to grow their business online. I first got started selling online back in college when a buddy and I spent a semester doing affiliate marketing. While I didn’t have immediate “knock it out of the park” success, I did learn some foundational principals that have set me up for the success I’ve had so far. These same principles of affiliate marketing that I learned apply to network marketers as well.
In fact, these are the very simple principles that every other industry on the planet is using online. For some reason, in a lot of network marketing or MLM, there’s this negative connotation to using the Internet. People seem to be stuck in the stone-age and I’m here to help you break away from that and come into the modern MLM world.
Here is how my MLM recruiting efforts go…
I set these systems up in the background and my “teams” (i.e. automated systems) are constantly growing, buying, auto-shipping, and selling to more customers. These systems are finding the people FOR ME!
I’m just building out these processes on the back-end.
I’ve got some pre-built funnels for them and they just go download them, use them, and install them – it’s all automatic and that gets them into my downline. And you have to understand that’s why this game is so powerful.
But, to get to this point, you need to understand what you can control and understand what your role is in the business.
To me, it’s not worth it to be continually saying the sales message over and over again, not knowing if they’ll do anything and not knowing if they have a pre-existing desire to buy.
I’m going to let them tell me, which is COMPLETELY backward from what most MLM’ers do. I’ve been there, I know. Remember the episode last week – I called everyone in my phone begging them to join my MLM.
Yea, that didn’t end well.
I want them to raise their hand if they want to join so I’m only going after people that WANT it. I’m going to let them click on my page, watch the video, and I’m going to let them reach out and ASK to join my team.
That’s how I do it and that’s what YOU should be doing as well.
The leverage of this approach is so strong! So much so, that I don’t have to pitch thousands of people. A website page is going to do it for me. I’m just going to say my sales message once and I’m going to follow scripts that I know work.
You’re building a bridge to your products that an infinite amount of people can cross! And, I’ve got it down to a fill-in-the-blanks template because I’ve seen what works for me and other top Network Marketers out there.
Once you have your bridge built, you’re simply going to drive traffic to it. The infrastructure is now there to automate the process of getting new people into your MLM that want to be there.
Stay tuned to bypass the years of trial and error I went through to figure things out.
- My first dollar on the Internet came from affiliate marketing, back in college ([1:37])
- We set up a landing page; net earning: nada, but 17 people joined our email list ([3:20])
- I stopped trying affiliate marketing but kept doing things on the Internet ([4:55])
- We did client work and got hired out of college to work for Russell Brunson ([5:23])
- Giving away bonuses to those buying a product through Russell’s affiliate link ([6:36])
- I wanted to go back and I wanted to try network marketing again ([8:37])
- Affiliate marketing and network marketing on the Internet are the exact same model ([9:46])
- If you want to automate the MLM game on the Internet, learn affiliate marketing ([11:03])
- Giving away bonuses around what the MLM’s product user may struggle with ([12:56])
- Old-school MLM promotion methods: Automation makes a huge difference ([14:21])
- Most of them just don’t know how to use the Internet’s leverage power ([17:02])
- Understand what you do control and what you don’t ([21:50])
- Awesomeness!!!!by djamez33 from United States
Why is this information free!?!?!?? It has been a complete wake up call that has changed my entire thought process. I used to think I only had one way to present but I always felt there had to be another way. Thank you thank you thank you for this. It’s been a complete game changer.
- The best mlm podcast!by Meh to u from Canada
Love your podcast and your courses! Thank you for providing incredible value! Blown away! I couldn’t express my thanks enough.
- Mlm is over saturatedby Drew Grim from United States
I get so much value from this podcast. The one on mlm being over saturated was so good. It really got me thinking about how I can help my audience more by solving their problems. I continue to struggle with what exactly to publish but I think I'm really narrowing it down. That you so much for your ideas and taking the time to give so much value!
- Great energy!by Connor Camatti from United States
I thought the ways my MLM taught me were the only way of achieving success. Until a buddy introduced me to Steven! Steven is changing the game and making it possible for MLMers all over take their business to the internet. MLM Hacks is a literal game changer.
- Episode 104 is amazing!!by forsario from United States
Thank you Steve for finding women to interview and share their stories who are relevant, current and powerhouses! I love al of your episodes, but the Teresa Harding episode has been my favorite by far and I have shared it with my team.
- Great content!by 4MamaBear2Live from United States
This is a relief and a breath of fresh air! Thank you for all the amazing content! At first I thought you were just a crazy young guy, but quickly realized you have great insight and an awesome spirit! Keep it coming! Wage war on the current broken MLM Model!
- High Energy and Entertaining while sharing awesome tips on ho to rock MLMby SunnyLu from United States
Steve shares viable, realistic suggestions to grow your Business in an order entertaining way.
- So motivatingby Bmogie from United Kingdom
I’m excited to use your method in my MLM!
- Finally! A podcast with REAL tactics, not just fluffby Ana Luiza Rangel from Canada
Steve Larsen wants to change the MLM industry - and he already is! By using tactics of the 21st century to recruit, sell and train, MLM can finally come out of the 90's. What I love the most about this podcast is that there are actual lessons you can apply on your business right away - not just the motivational fluff that a lot of others have out there. I would give it 10 stars if I could.
- So inspired !by drrobynny from United States
This podcast has amazing insight on how to market MLM now! I love how he explains mlm is stuck in the 90s! I got more out of these episodes (i binged listened) then any other training i e done! So excited to implement!
- What The Game's Been Missin!by Crythm15 from United States
Steve's a boss! Such valuable informatin packed into every episode. Keep it up my dude. Hope to meet you one day.
- Life changing!!!!!by BeeYou by Nabeela from South Africa
I thought I was the only person in the world that thought there was something wrong with the way mlms were operating in terms of their process of sales and recruiting their downline. My background is in business analysis where I analyze business processes and provide alternative and lean solutions through optimization and automation using technology. I am so glad I came across this podcast!! Thank you! I am so excited for this journey
- Steven Larsen practices what he preachesby lambo996 from United States
I am tired of gurus who teach something they are not practicing themselves. Kudos to Steven for being a pioneer in the MLM industry utilizing online automated tactics. Yes, he does have a product to sell. NO you do not have to buy it to benefit from his insight.
- Clear, simple, and very direct! ONLY THE BESTby Tututuri from Canada
Steve your podcast is absolutely phenomenal!!! Every episode brings so much learning, that you can apply immediately, and you are bringing this business to this century. I applaud and thank you for that!
- The MLM industry Disrupterby Omezimam from United States
No one else talks REAL MLM Marketing better than Steve. I decided to walk away from MLM in 2018 because I was just sick to my stomach building the way the “GooRoos” preach it. Steve’s teachings is giving me hope again and making me reconsider MLM....
- A bright light in a dark tunneby nickbradshaw12345 from United States
I found Steve about 15 months ago....my business was flat, stagnant and almost to the point of regression...now we’re doing $120-150k in sales per month EVERY SINGLE MONTH! He’s the real deal and I couldn’t recommend him enough.
- Awesome!!!by Broigor from Spain
I cant believe this podcast did not get as many reviews yet need it to be shown other peoples opinion. Nevertherless, steve, this is awesome, getting MLM HACKS right now!!! MLM Hacker, i am part of the movement !!!! lets go!
- Episode 27 By Application Onlyby Nikki G. ? from United States
Hey Steve. I love BOTH of your podcasts. Thank you for all you teach us. I am a newbie to the funnel world. I went through OFA challenge Jan/Feb 2019 and immediately started consuming everything you've produced. I have joined your downline, YAY! Quick question, would you teach us how to create an application in a funnel? I created an application in another form (because I needed it to be long... but I wasn't sure how to link it into the funnel...or is there another way to create a longer application within click funnels? I appreciate your guidance. I really feel like I can not only be successful but that I'm on my way to be a capitalist pig too! ha ha
- Truely mind blowing stuffby RemoteWorker1 from United Kingdom
I’m not in MLM and probably never will be but I love listening to the ideas and strategies that Steven Larsen shares. This stuff is pure gold that could be applied to so many businesses to make them more successful. The content might get a bit heavy and mind boggling, but I keep coming back for more. Stevens passion is contagious and inspiring ?
- Steve Larsen changed how I view MLMby JR McKee from United States
This podcast and the course he teaches by the same name have changed my business and the way that I do business. Brings WAY MORE VALUE than anyone else in the space. if I could give 10 Stars I would.
- #1 marketing podcastby Dave45679 from United States
This is the only marketing podcast you’ll ever need !!! Steven is one of the knowable, truthful and result delivering markers out there.
- The Best Podcast For Entrepreneurs Who Sell Onlineby Leigh Woolard from United Kingdom
Every episode has value you can take away and he openly shares his strategies that help him to build multiple successful online businesses in todays world. Stephen is one of the most observant and definately most passionate Online Marketing Coaches going around. Follow him on social media and a must listen to weekly podcast if you want to grow.
- Fantastic podcastby Obgmarketing from United States
Love this podcast. Gives tons of great free info from someone who not only is successful at business and funnel building but actually work with clickfunnels. Thanks for all you do.
- Mind = Blownby Career Generator from United States
I have listen to and followed Stephen on every medium I can find. He not only has a wealth of knowledge on everything related to marketing, he knows how to teach and entertain too. If you like Russell Brunson, Steve is like Russell with rocket fuel. My favorite podcast episode is #170... emotional selling. I have listened to it about 10 times. Why? because I get a couple minutes into it and my mind is racing with ideas about how to implement what he just said and I forget to keep listening! Finally, I got all the way through it... so I listened a few more times! I am bummed when I go to my podcasts and there is no new update from Steve... that's the only bad part... no new updates!!!
- It’s kinda like getting a peak inside the brain of Steve Jobs during his ascent ?by Korbondallas from United States
How amazing is this guy!? This Stephen Larsen fellow! He is one in 100 million in terms of raw talent and teaching ability... ...and he actually wants to HELP you and pull an entire industry out of the stone-age! And he gives you a front row seat on how he’s doing! How awesome is that!? Each episode is worth a college degree in marketing in and of itself. No joke. Episode 170, listen to no less than 19 times. Serious. What are you an entrepreneur for? For your family? For your freedom? To help those you feel called to serve with your products? No matter your reasons, Stephen gives it to you straight on what you’ll need to get there while avoiding many of the common foibles, follies and mistakes! Buckle up, you’re in for the ride of your life!
- Steve is an Offer Geniusby trueddiepicasso from United States
Super Amazing Podcast by Steve! The details he dives into about selling online is just incredible. Just when I think I have heard it all and covered every angle Steve dives into another key detail about selling. Whehter its the offer of consumer psychology, Steve has got it down to a science.. I LOVE THIS GUY....
- Legacy Fueled Machineby Ben 881929 from United Kingdom
Thanks for all of the insight you have given here Steve. It’s beyond words what you have done for this community. Keep leading us. We need you ?
- An Inspiration To Us Allby JAM37803 from United States
Hey Stephen! Just letting you know how much of an inspiration you have been to me since joining the funnel world. Still brand new to the game but your insight, stories and work ethic helps motivate me to reach my goals. My wife an I are also in the One Funnel Away challenge and we believe and know it will change our lives. Thanks for always putting out incredible value. See you inside the “Funnel” and looking forward to your next podcast.
- Obsessed!!!by NaturalNella from United States
Fell into the online work space. Fell into entrepreneurship. Fell into funnels. Fell in love with this podcast. Thanks for all you do for the tribe.
- Want results???? JUST LISTEN to sales funnel radio already!by Grims40 from United States
Stephen bleeds marketing and sales funnels! You can’t go an episode or two before being hooked because he OVERDELIVERS. LISTEN and TAKE ACTION to his advice. He is one of the few that through word and deed gives all that he is doing, the context for why he is doing it, how it will work for you, what he is learning, etc. to get YOU achieving your goals.
- Here's why everybody listens to Sales Funnel Radioby Mike Lazarus from United States
Stephen actually DOES what he SAYS. He used to be like most of us, trying to figure out how to make an extra $1,000/month. He tried a lot of the same things I personally tried myself. I think he said he started 15 businesses that FAILED. Something a lot of us can relate to. But then, one day, he discovered that "sales funnels" were the key to online business. Sales funnels are kinda like selling in person, but replicating that experience online. Once he figured out sales funnels were the key, he started building them for ALL KINDS OF BUSINESSES. I even heard that one guy has a sales funnel that sells "BigFoot Hunting Trips", and he sold like $50k. They work for all businesses. Eventually, Stephen got so good that he found himself sitting (and working) next to the king of selling online (a guy just like us that eventually sold over 100 million dollars online). He got the opportunity to study underneath the greatest marketer alive, and Sales Funnel Radio is a dramatic, energetic, endless series of mic drops and epiphanies that would light the beard of Zeus on fire. If you are trying to make an extra $1,000/month, or if you want to uncover the secrets that the Guru's hide, Stephen is exposing all their magic tricks and leading people like you and I towards the goalpost. Thank you Stephen, we love you!!!!
- The BEST in the industry?by Mike Lazarus from United States
When I first got introduced to MLM, it was when I was studying an internet marketer named Mike Dillard. Some of you may know him. Mike studied marketing, and he brought those concepts over to the MLM world, so that people like you and me don't have to talk to friends and family. Instead, we can unleash our secret set of marketing skills in an industry that needs them the most. THat was Mike Dillard, and he made a fortune helping MLM'ers like us. Now, here comes Steve Larsen with Secret MLM Hacks The reason I like steve is because of his background. He did the same thing that Mike DIllard did... He bridged the gap between what MLM'ers wanted and what they truly needed (marketing skills). He studied under the best sales guy on the freaking planet, and we get the unique opportunity to see the MLM industry from a perspective that our competitors never will. Keep up the knowledge bombs man.
- Great Topics, Engaging Hostby Matthew Lafantaisie from Canada
Steve, thank you for this podcast. You give out great info, and keep me tuned in the whole time.
- Steve is the Rosetta Stone to Learning Sales Funnelsby mywordscreate from United States
DON'T LISTEN to this podcast if you hate money. I've been in the ClickFunnels world for about two years now, attended the last Funnel Hacking Live (2018), and have learned a lot but none of that compares to listening to Sales Funnel Radio. I'm the type of person to watch a movie once, read a book once, listen to a podcast just once but all of that goes out the window whenever I hear a Sales Funnel Radio episode. I routinely find myself going back and taking numerous notes with each listen because Stephen drops so many gold nuggets. I highly recommend subscribing and listening to this podcast. Why go to college and get a marketing degree when you can listen to Stephen teach you REAL WORLD marketing for FREE??
- Awesome content check out content Machineby 4jimg from United States
I’ve been listening to Steve’s Podcast for about 3 months. Great info... tons of Value! Thanks Steve!
- Great content ... want more!!!by 4jimg from United States
Love this podcast.... I’ve listened to every episode in the past 3 weeks. Just for clarification I was on vacation and was listening to multiple episodes in a row. I’m all caught up and can’t wait for the next one, hope Steve adds another soon, since it’s been a while! Thanks!
- Really wonderful. Honest and transparent.by autodidact=limitless from United States
“The student had become the master.”
- Like Marketing Honeyby gogls123 from United States
Love this cast. I get great sweet nuggets of info.
- Allby vlad all from United States
Your marketing know how continue to help me get better , thanks
- Solidby KirkVandenBerghe from United States
I like Steve's positive attitude and energetic spirit, but I keep listening because he's gaining a lot of real-world experience and results and he share's specific, actionable information. No bait and switch. It's obvious he cares about people and loves to add value.
- By far the most value packed...by LAKIEV from United States
This podcast is a must for those who are not only in MLM but also for those who’s getting started online in general! What Steve shares applies to all businesses. And if you’re not using tactics and strategies he is sharing. I highly suggest reconsidering that! Merging online marketing with offline marketing is the most genius way to build business in 21st century. The internet is a gift and this podcast is just as much of a gift too. Love tuning in to these shows and updating my feed when I get ‘Story-thirsty’. Steve is the man! #Thankful
- WARNING: This podcastby iFeDz from United States
Can make you a successful marketer and salesperson... been following Steve for a couple months now and it is insane the amount of free stuff he gives away, insane amounts of value. He goes fully inline with the law of reciprocity, he gives so much valuable stuff away free that people (like myself) are trying to pay for random things in return because he hasn’t charged us for a dang thing! Keep it up Steve, love the podcast and the courses I’ve bought.
- Wowby josh pather from United States
Thanks so much for taking time to make and share everything. I like the fact that it’s not just all about funnels but other lessons mixed in. Straight fire!!! ?????
- Episode 153by Maestro Shabreon from United States
Enough said... no long review needed. Go check it out. It was forward to me, so now it can be forwarded to you 😀
- RELATABLE & FUNNY GUYby sarguna95 from Malaysia
His content soooo relatable that it encourages me to take action! His advices for business and life experiences that he shares are one of a kind. Try watching his YouTube videos. His reactions are priceless! ? - Malaysia.
- Brings entertainment, and great value all in one!by Leroy0101 from Australia
Not often do you find somebody who is so genuinely humble, but still so freakishly skilled at what they do! I have found every episode to be entertaining and filled with information that is chock full of value! I’ve learnt so much about sales, marketing and funnels just from these episodes that I can’t believe that he just gives it out for FREE! His honesty, genuineness and likeable obsessive geekiness makes this one of my favourite podcast on my list of many! Lee Hilder from Australia.
- This Podcast will be #1 in this category, mark my words!by Kdoggeditor from United States
A lot of podcasts out there just graze the surface when it comes to sharing the marketing gold, the tips, the tricks, the techniques. They stay about 1000 feet up and never dive deep so their listeners can walk away with actual actionable items. This podcast is the complete opposite of every podcast I have ever listen to. Stephen doesn’t hold back, he drops the gold and more. I am binge listening to every episode and absolutely loving it. Why would you not want to listen to something that would put more money in your bank account? Just one or two of his simple tips can do that. Thanks Stephen for the wisdom my man!
- You Scale Up With Sales Funnelsby Billy Inelus from Canada
So glad I'm able to be in Steve's world and implement what he's teaching. It's making so much sense and I've been able to understand the concepts to get results A LOT MORE!
- Such An Awesome Podcastby Billy Inelus from Canada
Everything you say has been clearing the unclear, even though I do affiliate marketing more. Glad I partnered up with you to participate in your journey as I'm also in the journey to hit the 7 figures. Woohoo! So exciting Steve!
- Great Podcastby GoulashBrother from United States
O listen to podcasts every morning when I go to the gym, when I am driving in my car and whenever I have the time. Secret MLM Hacks Radio is one of the most informative and useful podcasts that I have heard in a long time. You MUST sign up for the videos. Steve is fantastic. ENJOY!
- Must Listen!by me./ from United States
Steve's podcast is a must listen whether you build funnels or not. His funnel info is top notch, but he also delivers so much value for anyone in marketing. Entertaining stories make it so easy to understand on top of being entertaining. Go Subscribe now! Great job Steve!
- Holy crap this is a lot of free valueby Noah "RJ" Lenz from United States
I LOVE listening to SFR whenever I am doing something else. If I see that notification pop up, I run to the podcast app and start listening! I am honestly SHOCKED why he gives all this value away for FREE. I would make sure you download every episode and listen to them now, because I am guessing at some point and time he may charge for this.
- One of my top podcastsby Brian Ellwood from United States
This is one of my favorite podcasts. Steve is a marketing genius and all about service. Listen to this guy if you want to grow your impact and your business. You won’t be disappointed.
- Listen To This Podcast (Unless You Hate Money)by Nicky4021_2 from United States
Steve has the rare ability to break down sales funnels in a way that not only makes sense, but in a way that also makes it stupid simple to implement what he's teaching to grow your business. Unless you hate money...you should put on your fat pants this weekend, snuggle up on your couch with a notebook in hand, and binge on every single episode of this podcast ?
- STEAL THIS PODCAST!by Ezra Child from United States
Steve delivers exactly what he promises... The Secrets of biggest marketers of our time. I am not sure how he gets away with it, or why the Master Minds he has attended haven’t put a hit out for Steve yet. All I can say is DOWNLOAD all of these episodes while you still can! Steve spends a great deal of time going into immense detail of today’s most POWERFUL marketing strategies (Probably more than he should!) Then Steve breaks down these concepts so that YOU CAN UNDERSTAND it and how to apply it to your own business. Honestly, these podcasts should be their own course... and Steve is probably crazy for not charging THOUSANDS for them (And we would be happy to pay it!) Hurry, before the Millionaire Marketers shut him down or Steve comes to his senses and realizes the IMMENSE VALUE he is giving away!! Get this Podcast while it’s still FREE!
- This podcast IS A MUST!!by Creator70 from United States
Again and again Steve puts out information that has catapulted my business to the next level. So grateful for everything Steve! You’re the BEST! Lori
- Pure Value and GOLD!by sam78504 from United States
Stephen Larsen always delivers! Tremendous and Ridiculous Value you get from his Podcast is just pure GOLD!
- If you’re in business LISTEN UPby Mbowler from United States
If you are in any business listen! He goes into specific types of business sometimes but I am finding golden nuggets in each episode for my business. Thank you Steve!
- Golden Bombs One After Anotherby RyanLBowles from Australia
More valuable than Cryptocurrency in 2018!! Stephen’s marketing insight is insane. Don’t miss it.
- So much value!by Manafest456098 from United States
Love this podcast dude, thank you for sharing so much value. Episode #140 just rocked me and also the one with Myron Golden! $$$
- Steve is incredible!by Nick349731 from United States
Love this guy, love his podcast. A genius who is humble, friendly and always putting out great work! Keep it up! 🙂
- Thanks Steve!by jlahiri from Singapore
Great podcast! Both informative and inspirational.
- Excellent marketing stuff !by Arnaud1112 from Germany
Sales Funnel Radio provides great ideas and advices to launch and grow your business !
- New Funnel Builderby Mike Element from United States
Hey Steve!! I don’t know how I came across your podcast but I’m so glad I did. Just learn about the Funnel world and I’m so Pump about all the Possibilities. My mind is going on High Speed. Love the Show Steve. Helps me slow down and learn more about the logistics of a Funnel.
- This is AMAZINGby Mbowler from United States
I love Stephen’s point of view and tactics. I feel like I hit a knowledge gold mine! Each episode makes a huge impact on helping my business progress and get more successful.
- This is your next BREAKTHROUGH in Funnels...by TheMikeLau from Canada
I have come across a LOT of marketing podcasts and Steve’s is truly one of a kind! You either get a podcast that has lots of knowledge but delivered in a monotone and boring way or a podcast that is delivered in a exciting way with amateur knowledge. Sales Funnel Radio covers both and goes ABOVE and BEYOND. If you are looking for your next BREAKTHROUGH in Sales Funnels, you absolutely do not want to miss this. If you do, I can guarantee you are leaving money on the table. I’ve taken pages and pages of notes already and still counting. Cheers, Mike
- Compelling contrarian contentby Mark from Kiama from Australia
Wow! This content is so compelling. In Secret MLM Hacks Steve has developed a proven concept that turns the traditional MLM building model, of make a list and badger and bother your family friends until they submit and join your downline, on its head. Steve has inspired me to do the same. Thank you, Steve, I’m forever grateful.
- Wonderfulby Hippydad77865 from United States
I listen to every episode. There is always some value to be gained from each one. Have saved several of them to listen to every so often. Great stuff. Thanks Steve!
- One of my FAVORITE podcasts!!!by Tom Curtis from United States
Several times I’ve listened to Stephen’s podcast and then started talking to him like we were on the phone. That’s NEVER happened on another podcast. It’s like I’m listening to a good friend with AMAZING marketing hacks!!!
- Gold Nuggets for Sales Funnelsby Chris_Moody from United States
Steve...Keep bringing the Gold Nuggets! Great tips on Sales Funnels and general Marketing Tips.
- Sales Funnel Radio Rocks!by Marie MM from United States
Steve is a Funnel ninja! He gives his best strategies and no nonsense advice! Sales Funnel radio rocks!
- Great MLM Podcast!by Victor_Pontes from Brazil
This podcast it's awesome! Steve shares too much value!
- Great Content!by Louise Courville from United States
I especially liked the series of 6 interviews with the different entrepreneurs using different funnels! Joe Giglietti's was my favorite one because he gave such great value. I hit the 2 star by mistake and had to go into iTunes on my pc to find out how to change it! I tell you this only because Steve is worth the work to get the correct rating!
- Every MLM’er needs to embers this.by Bigwood89 from United States
The content that Steve gives is amazing and is light years ahead of what traditional MLMs are teaching their downlines. Great content!
- Sales funnels for the futureby Angry lack home button user from Canada
Sales funnels are the best kept secret of marketing, if you havent heard of them, get started now. Steve will give you a head start, selling sequencial products makes sence.
- Steve You Are Amazing!by Rashidnia from United States
Thank you for all you've done. I am learning so much very grateful.
- Packed with useful information!by chrisobyrne from United States
Steve is one of those podcasters with a great voice, engaging stories, and very useful information. This is the one of the only podcasts I check daily for new episodes and get disappointed if there aren't any. Keep 'em coming!
- Awesome Podcastby Brooke Craven from United States
Steve host of Sales Funnel Radio highlights all aspects of marketing and sales in this can’t miss podcast. The host and expert guests offer insightful advice that is helpful to anyone that listens!
- Steve's FOUND His voice and He's NOT afraid to USE IT!by Ben_Willson from United States
I'm NOT even part of an MLM... However, I STILL listen actively to this podcast. Why? Because Steve shares impactful, yet simple tactics of how to be successful in both business & personal life. NO MATTER your background/experience in MLM's, whether your are immersed in your MLM or simply testing out the industry, You'll benefit immensly from subscribing & listening to this podcast.
- Marketing MLM NOT Prospectingby Barneys Choice from Australia
Loving this content ... Steve hits the mark on my beliefs about MLM. I have no interest in selling to my friends and family so with Steves coaching it's a new masterplan from SecretMLMHacks on how to 'market' ... it just may catch on ! didnt ya know 'traditional prospecting is dead' because STEVE SAYS SO and I believe him. Dont miss these gold nuggets
- Perfect timingby Angela M Wilson from Canada
Steve, great content! I love the intro and useful tips that can be implemented with ease. I am in sales and it's so true when you're new it's easy to make the deal, then we learn too much and get them word vomit and sales drop!! Thank you - looking forward to the next episode.
- Necessaryby Sharnee Melinda Bennett from Australia
If you are a funnel hacker, listening to these podcasts is mandatory daily listening 🙂 Don't miss out on any nuggets of gold and go back and listen to them all would be my advise. Sharnee, Adelaide, Australia
- Steve is Awesomeby William Brant from United States
Love Steves energy and passion and it comes through great in this broadcast, having been in an MLM or two in my past I wish I would have known these hacks then.
- Love the Detailsby danhavey from United States
Great podcast. I especially love the episodes where you go into great detail like #55 Ask Campaigns and #66 3 phases of selling. Keep up the great content - you are changing lives!
- Must Listen!by Hollyeedwards from United States
Steve always great content. He has passion and the added advantage of working in the heart of the Click Funnels office. Doing lots of heavy lifting and passing on lessons learned. Great job Steve!
- Oh Yeahh!!!by Alison Prince from United States
Steven - huge thanks to you for spoon feeding us funnel talk! Huge tips which equal huge success! Thank you for dedicating your passion to helping others. It is very much appreciated.
- Outstanding!by smileyj206 from United States
This is the best podcast for building a business from home or online. Stephen is one of the big up and comers...following him and modeling off him and his expertise is extremely helpful! This guy is sincerely a great person and his mind and experience is second to none.
- Gold Right Here!!!by Internetgirlfriday.com from United States
Steve is awesome. Veteran, husband, all around great person and now he's giving all this information away? Keep it up buddy!!!
- Sales Funnel Gemsby Colss21 from United Kingdom
BOOM! Steve is a legend. An amazing channel that gives us invalueble insight and straight forward, no-nonsense advice on everything sales funnel related. Steve, thanks for setting this up and keep all those priceless nuggets of information coming!!!
- Stephen is One of The Fastest Funnel Builders Aroundby Wynter Jones from Canada
I’ve got the opportunity to see first hand at how fast Stephen has conquered the ClickFunnels funnel building game and he’s a great copywriter and direct-response designer using the CF editor. So it’s no wonder he has this radio podcast. The podcast is awesome so far!!
- It's rare that you come across standout talent and breadth of knowledge like Stephen Larsenby Ben_Willson from United States
Finally! Stephen Larsen has entered into the "teaching" world. His understanding of online marketing and driving traffic is truly remarkable; and for the first time he's sharing his "secrets" (which are no longer secrets) with the world. I've known Stephen for a long time and have watched him immerse himself daily into learning how to effectively deliver the RIGHT traffic to businesses, but also how to utilize that traffic and turn them into (repeat) paying customers. Stephen isn't just another guy telling you "theoretical (un-tested) strategies" of Internet marketing, but a guy who's actually obsessed with finding the best result-oriented solutions; He's pivoted enough times that he's found the 'magic formula'.
- Serving His Audience and Countryby SlixxKilla from United States
Greatly appreciate putting this together. I am giving it 5 stars based on 1 episode so far, I anticipate the wonderful content yet to come. Great Energy and Production! Golden Nuggets contained Inside.
00:00 Boom. What's going on? This is Steve Larson. Welcome back to another episode of Secret MLM Hacks Radio. Very excited for today. Today, I want to share with you guys a little bit about one of the biggest secrets about doing MLM and network marketing on the Internet that might surprise you and is one of the biggest hacks to the game and why it's worked so well for me.
00:17 If you're like me, you know MLM is an amazing opportunity to grow a real asset for yourself, but you also see that there are huge issues starting to emerge. Like why haven't big MLMs let tactics change in over 30 years? Or why have they been cutting commissions smaller and smaller, or even how dumb is it that old MLM rules say you'll get in trouble when you use the Internet to grow your team? These are some of the blaring questions we all face today. This podcast will show you how real MLMers like us are waging war on the old dying methods and we aren't cheating by only bugging uninterested family and friends. Follow this podcast while I expose the shocking methods I'm using to build my 10,000-person downline and get people begging to join my team daily. Here's the new tactics without all those old rusty MLM shackles. My name is Steve Larsen. And welcome to Secret MLM Hacks Radio.
01:12 What's up guys? This is part two of our four-part series about modern MLM. And today, we're gonna walk through a little bit more. Like I said on, on how this game is so different than most people frankly don't. It's one of the biggest secrets. This is honestly one of the reasons why my stuff has gone so well. And if you're ready for that, buckle up cause I'm really pumped to share with you. This actually started when I first was watching you know, I was, I actually was in college and I was trying to learn affiliate marketing. My first dollar on the Internet actually came from affiliate marketing. And if you're unfamiliar with that, affiliate marketing is simply taking somebody else's product, selling it, and then getting a piece of the action for getting us some commission for the sale. And so what my buddy and I did is I actually, I was, I was going to a class I was so excited for, it was called Internet marketing.
01:57 The class was, and because of that, I was looking forward to it for a very long time. I was very pumped to go to it. So we go to it and I'm sitting down and I remember the teacher sits down and he asks the class guys, I know this is very challenging. Okay, here we go. Can anyone define SEO alright? And I about died. I had been doing enough on the internet by that time too, to have known what SEO stands for. And I realized that what I was about to go through was like crawling compared to what I was already doing by that time. And I was getting bored. I got bored really, really quickly. So I drew a funnel. I didn't know that's what it was, but I drew on and I said, Mr teacher, Mr professor guy, I don't want to be here anymore.
02:41 Which I didn't think I'd ever say that to a teacher. I said, I don't want to be here anymore. I want to go do this, this, this instead. And I held up the picture of the funnel and I said, let me go do this instead. And, and I grabbed the other guy that looked like he's bored out of his mind that also was very familiar with internet business. And he and I held our own class every for for three months and we'd go for three hours a day holding our own class instead of going to class. And the entire objective was to make as much money on the internet as possible. We started with affiliate marketing and we went to a site, we found a guy's product that we decided that we would go and sell and we wanted to send traffic to it.
03:20 And when, and when anyone bought, we would get a commission. So we set up a page, we set up a landing page. We hardly knew what that was. It was the first time I'd ever done anything like this. Nothing like ClickFunnels existed at that time. I set up a page or we set up a page together and then we spent three hours brainstorming the headline and we found a video from somebody else that we went and we could use. And whenever somebody clicks submit, they put their email in and the page would forward to our unique affiliate link. So that night I put $50 in ads on ad spend. I had never done anything like this, you know, at the time we had like no money. We were still poor. We know it was college time obviously, and living in these freezing little apartments and stuff.
04:09 And so to spend $50 on ads, but super scary. I remember I went to sleep and terrified and I was nervous like, man, 50 bucks, I dunno if I can spend $50, you know, like I was anyways, tie. Things were really tight for us still. And I remember I went and I spent that $50. I woke up the next morning, scared out of my mind and I, and I flew out of my bed, right, ran to the computer, looked at my account in there, and my account was 50 more dollars. We had spent 50 and we made back $50 now at the time I was like, crap, this didn't work. I was like, ah, dang it. It's too bad. That didn't work. We didn't really make any money from that. In fact, we made nothing. But what I didn't notice at the time is that I now had 17 people on my list.
04:55 One person bought and bought an upsell and that was 50 bucks. And I know at 17 people on my email list, that was my first experience ever with affiliate marketing and I was like, crap, maybe I missed the.com bubble may. It's not gonna work for me. And I stopped trying affiliate marketing. Little did I know that's a big screaming success and you might be like, Steven, you made no money. Stick with me for a moment. Well, fast forward, I kept doing things on the internet and I started learning how to drive even more traffic. And I started doing projects for big companies and our teachers didn't know what we were doing. They didn't, you know, we were kind of Cowboys for, there were no programs teaching what we were doing. We learned it on the side. And so we started doing client work that the teachers didn't know to do things with and got hired out of college to work for Russell Brunson at ClickFunnels.
05:49 And I'm sitting there and if you guys heard the last episode, which is the first part of the first episode in the series, I recommend that you go back and listen to it if you've not yet. I talked about how I did know, I did not know that Russell was such a big shot in MLM. I had no idea. I thought he was the funnel guy and that was it. I had no idea he had been doing funnel or a MLM and network marketing stuff for years successfully. Very well. So I'm sitting there and this guy, right? I'm sitting there next to Russell and it's post-college and I wake up one day and go into a, I go into the office and I sit there and, and Russell, as soon as I walk in and he's like, dude, we're going to promote this guy's product today and I want to go sell it to the, I want to go promote it to the list, but I of want to like make it really sexy.
06:36 You want to turn up the value of, of what they get. It's like, okay, sounds good. What do you mean? He's like, well, what we're going to do is we're going to take the product, the main product and we need to think about what people are still going to be struggling with after they buy it. It's like, okay. It was like a, it was like, it was a training course on membership sites. He's like, what issues with people still struggle with in terms of selling a product? Right. Well, they still struggle with me. I'm sorry, what, what, what would they still struggle if they buy a product around membership sites? And so we started listing on all this stuff and we're like, now how can we solve that? And so what we did is, is we started creating bonuses that would specifically answer some of the fears that people had when they would buy this guy's product now.
07:26 And what we decided to do was to give them away for free if they bought the product through Russell's affiliate link. If you're like, Steven, where does this have to do with network marketing and MLM, stick with me for a moment? Especially those of you guys who were funnel builders who've been following me from the funnel world, signal me cause I want to drop something on here that's rather monumental that most people, some reason, no, believe me on, I don't know why. Okay, but just listen to me for this moment on this game. So here's the scenario. We make a page, right? And then when people go to the page, we say, Hey, we want you to go buy this guy's product on the next page. And if you buy it through our link, we're going to give you these other few bonuses that will help you use that guy's product even better.
08:07 They say, yes, they click on the link, a popup shows up, they put their email address in, and then the page forwards to our affiliate link. Now Russell did that and I watched him time after time do that and make a lot of money. It worked extremely well. Like Steven, what does the exam, what does this have to do with network marketing? Guys, I want you to just bear with me here for just a moment on this. This was a big key experience for me because I started sitting back and as I started realizing that I wanted to go back and I wanted to try network marketing again. I wanted to be back in the MLM game, but I wanted to do differently than I had been taught. And I talked about that last episode. What I realized is that, let's see, I'm going to go sell somebody else's product and like if I'm an affiliate marketer, I'm gonna go sell somebody else's product and when I sell it, I'm going to get a piece of commission for right.
09:00 What? What does that sound like to you? That is exactly, exactly the MLM model, right? That is exactly the network marketing model. You guys, this is one of the hardest things to be in all MLM and I want you to stick with me for just a moment. You own almost nothing inside of network marketing. You who you don't own your downline, you don't own your product, you can't make changes to it. You can in one swoop. I'm not trying to freak you out here, but just as the reality of the situation that we're in, right? You have no say on what goes on the packaging. You have zero say on what on a lot of things inside your downline. In fact, your position is rented. You rent your position, you don't own a position in your MLM, you're renting it. You have to pay a fee every year to keep it okay.
09:46 You own like nothing. In fact, most of the sales messages that you're taught to use an MLM to the exact same, what do you have control over? It's the exact same things you have control over in the affiliate marketing space. Here's the big kicker. Affiliate marketing and network marketing on the internet are the exact same model. I promote them the exact same way. I treat them the exact same way. There is no difference. Let's be real here. MLM and network marketing is nothing more than commission-based salesman. You're a commission-based salesperson who happens to have a downline that you get a little bit of an override on. Hmm. What else has that like? How's that any different than other salesmen? See, when I was a door to door sales guy and I'd walk around and I was, I was selling pest control or I was selling security, right?
10:40 Or I was selling, right? I've been a salesman for a lot of times in my life, a lot of periods of my life. And it's funny, he gets control your income, which I know a lot everyone wants, but all the people that I brought in underneath me and when I was selling pest control, I got a, I got a piece of the action of what they sold. There's almost no difference. Okay. I don't know. Anyway, don't reach out and be like, well, the difference is two tiers versus three. Like I get that. Okay. I get that. What I'm saying here is that on the internet and if you want to automate the MLM space, if you wanna automate the game on the internet, learn affiliate marketing because affiliate marketing is the exact same thing on the internet as the MLM space. Now I'm saying that because a lot of you guys are from the funnel space.
11:19 Okay? And it might shock you to realize like, Holy crap. That's exactly right. Okay. So I want, I just want you to think about the here for just a moment. Okay. Back in the old ways, the old ways of doing these people go out and they talk face to face with their friends and their family. And again, I'm not, I'm not saying not to do that if you know that they already have a pre-existing desire, but if they don't, right? You don't need to run around and start doing that. What I don't want to do is I don't want to go and start shoving down this, this, this product is MLM down people's throat to are not interested. Instead, I want to treat this game like an affiliate marketer does on the internet, but instead of selling this company's product over there, I'm literally just going to sell my MLMs product.
12:03 Okay. And I don't want to get too far into that or deepen its into the podcast. That's actually the purpose of the secret MLM hacks program. Okay. And I just want you to know that this stuff works. I'm one of the coolest testimonials that we just got. Actually super cool. We just got it. His name is Lloyd. Lloyd, shout out to you man. Love this. Thanks so much for reaching out. This, this is incredible. I appreciate this like crazy. You reached out and you said, you said you set up your link and you did the social media sales funnels and not just for meetings but the whole team to plug prospects into as well. 41 teams 41 team enrollments just last week if 41 people join his team last week because of these things that I'm talking to about here.
12:48 Okay? And it's because of this whole principle that affiliate marketing is the exact same model as the MLM model online. It's the exact same thing. All we're doing is we are saying, Hey, here's the thing that I sell. Here's my product. What else are you struggling with when you go use my MLMs product, how can I give away some bonuses around that? So you want to buy it from me versus somebody else? And then we sent traffic to the page and now you out value everyone in Europe, I needed an outline, right? And we do that for recruiting. We do that for product sales and its use. That's what we teach you how to do inside secret MLM hacks itself. Okay, super cool. We actually got another one here. I'm going to show you guys just a few of them here. This is from Anna Anergy and thank you so much for sending in yours as well.
13:33 We just got this from you recently as well this week while I was laid up in the hospital. By the way, I hope that you're okay. It's intense way to start a testimonial. Just, just this week while I was laid up in the hospital, I had someone join my team completely on autopilot. This was my first and it was so nicely timed because I was literally couldn't be working because I was stuck and I was sick. Or she said I was sick. I got a notification that someone had joined my team. I was able to get her into my training and she's already getting started, hands-off from me so far. Super cool. Very, very awesome. Okay. That's the power of this game. You have to understand, and this is the last thing I want to end off here with this episode and I just want you to know, you understand that this, this vehicle, this new method is very different than the old way or it looks like that on face value.
14:21 When you lift up the hood though and you look at anything you find out, it's the exact same thing that's going on in the old space. All we did at the old times back in the sixties, seventies, 80s, and 90s, right? Even 10 years ago, everything that's been promoted around MLM, back in the old days, it's actually the exact same thing. All we do is we automate it. I remember I was thinking about the costs. What does it cost to do the MLM game? I was like, Oh man, this is crazy. What's the cost to me? If I go in and I play MLM, the old school way, this is an intense question to ask. What's the cost that I have to pay if I choose to play MLM or network marketing? The old way. Well, I've got to memorize a script and then I've got to go and walk around and be the messenger of that script.
15:08 I'm going to walk around. Let's say it's a hotel meeting, a home meeting, a phone meeting. They'll say, I'm going to malls, whatever it might be that your upline forces you to do. And I'm not applying bashing at all guys. Just look at the reality of this. I'm gonna memorize a script. I'm going to walk around personally and I'm going to be the one who goes in, delivers the message. And once the message is delivered, I have to do it again and I have to do it again and I have to do it again. That's a terrible price to pay my friends. I never want to do that. Instead, you'd be like, and I'd be like, Lloyd, okay. And what they've been able to pull off what they've been able to do. And the reason why this stuff has worked so well for me as well.
15:44 I don't really memorize a sales message. In fact, I can mess up because I say it on a camera. I can go back and I could take out ums and ahhs or just leave him cause I don't really care. Right? And then all I do is I put it on a page and I don't have to be the person delivering the message every time. How amazing does that sound guys? If you're loving this, go to SecretMLMHacks.com and let us give you a free presentation on how to actually go pull this stuff off in your own business in life. Okay, we're going to do a live one here soon with me. I'll be, it'll be me live with you. You can watch a re, you can watch a recorded one or watch the new updated with some other cool treats in there that we got for you guys.
16:18 That'll be on December 10th. Go to SecretMLMHacks.com and you guys can join their game. Okay. But the power of this is that there's two kinds of costs when it comes to time. The one time, the first type of cost, time-wise is me being the deliverer. It's not duplicatable time. I have to memorize the script and I have to deliver the message and I have to say it again every time. And I have to do every single, that's terrible. Instead because of the internet, because of sales, because of videos and it's not hard to do a sales video. That's what we teach you to do in Secret MLM Hacks because of sales videos and putting it on a page and I'm not a coder, I don't know how to do that stuff code wise. That's why things like ClickFunnels exists. Okay. Then I'll just put the video on the page.
17:02 I drive traffic to it. And guess what? Tens of thousands of people have now seen the messages, I mean it literally would be impossible for me to physically go out and pitch that many people. So I don't, but I still want to reach that many. You see the power of this, there is so much time leverage that brings in, you know, when you actually treat this, the MLM and the network marketing like, like an actual modern game, right? The internet is here. Why the frequent reusing it. Right. And that's like the biggest thing that like rubs me the wrong way. I can't believe that how hard it is sometimes to tell people who built the old school way. The internet isn't evil. Most of them just don't know how to do it. So they act like it's bad. Okay. Just it's truth moments again, better, right?
17:51 So I just want to understand again that we don't own anything. I would re-listen to some of these episodes. I'm going to be a little more technical than I usually am in these. But understand that we don't own our PR, our positions. We don't own our products. We don't own anyone in our downline. We don't, we can't, there's nothing. We really don't own anything inside of network marketing at all. We own almost nothing. What we do have control over is our sales message and the fact that I can duplicate it by putting it on a page amongst a few other things. But there's not many. And when you get good at the very key things that you can control, guys, this turns into a real asset, not just, not just. Anyway. I love MLM. I love network marketing. I love, it's so much fun.
18:34 I treat it like a backend business. It's not my front end business. And that's the thing that might shock you guys as I say, is I don't think I've ever said that on the show. It's not my front end business. Okay. But what's cool is I just set these systems up there in the back and my teams are constantly growing and buying and auto shipping and selling to more customers and they're finding people. And I'm building, right? I've got some prebuilt funnels for them and they just go download them and use them and install them. And you have to understand like that's why this game is so powerful and that's why it's so unique what we're pulling off here. And it's just ushering in this new age of the internet plus this really powerful model called network marketing or MLM. Right? And it's a, it's, it's been amazing.
19:16 Okay. Understand what you can control, understand what your role is in this business. Don't I? It's it, it makes no sense to be the person to consistently saying your sales message personally, you over and overusing your personal non duplicatable time like that. It's the most valuable asset you have in your life. I'm not, I, it's not worth it to me to continually say it over and over and over and over and over and over. Not knowing if they'll do anything and not knowing if they have a preexisting desire to buy and not, that's proof. That's rough. I'm going to let them self-select. I'm gonna let them click on my page. I'm gonna let them watch it. I'm going to let them reach out and ask to join my team. And that's how we do it. And that's what I wanna teach you guys how to do as well.
19:53 Go to SecretMLMHacks.com I'm very excited to do this live presentation with you guys December 10th. If it's past December 10th, don't worry, you can still go there and check it out and very, very pumped for it. Go to actually, I want to share with you guys one more. This was a super cool, we just got this in also. This was a, it was a very fun this is actually from Leah. This is crazy. Hey what's the play? Yeah, you know what, I'm putting your pictures out. Hopefully. That's all right with everybody. We just you guys sent them in, so hopefully, the right you said at [inaudible] my first funnel just made its first sale within 24 hours of launching. Woo. I love it. Hey, that's very, very exciting. Congrats to you as well, Leah. Hey, I've really enjoyed doing this with you guys and seeing the impact of it.
20:35 These are very simple principles that every other industry on the planet is using online. For some reason, a lot of network marketing or MLM, there's like this negative connotation to using the internet. How crazy is that when, when leverage is so strong, I don't have to pitch thousands of people. The page is going to do it for me. I'm just going to say my sales message once I'm going to follow scripts that I know works. It's like a fill in the blank template and a then I'm going to drive very simple traffic. I still don't know how to do a Facebook ad. I still, I still am not a coder. I still, I'm not, I'm not like a major techie. And the reason I'm saying this to you is because I don't want you to look at this or listen to the show or look at me, Oh Steven can do it because of this, because he has that.
21:19 No, I am self-taught. My friends and you guys can pull this stuff off and I made it so that you don't have to go through the years and the 34 tries I went through over five years to try to figure this out and, and try to learn how to sell things on the Internet. You don't need to go through that. Go to SecretMLMHacks.com. Very excited to have you guys there and do that live presentation again. I know I'm pushing it hard, but it's because this stuff works right. And I've got a lot of people who are coming in and saying "thank you". And I just, I'm very, I have a lot of gratitude for all of you guys who are willing to share a story and then reaching out telling what it's been doing for you and your business. So guys, thanks so much for being on.
21:50 And you remember what you control and what you don't. Remember that the old MLM ways, it's not that it's bad, it's that there is this new leverage power called the Internet. And I can take a say a sales video and, and amplify me go and understand what, what you do control what you don't. And if you're like me, you're like Steven already have another business and so do I, right? I will, willing for me is a backend business and just keeps growing. And my wife and I take that cash and we stockpile it up and we buy real estate. Okay? So this is an awesome asset that creates assets or if it's your full-time thing, make it your full time thing. And that's the beauty of what we've got here for you guys. So anyways guys, I'll see you guys on the live presentation at SecretMLMHacks.com and we'll see as the next episode, which will be episode three of four. That's the next one in our Modern MLM series. Thanks so much. We'll see you in the next one.
22:37 Hey, thanks for listening. Please remember to rate and subscribe. Hey, I know it's tough to find people to pitch after your warm market dries up, right that moment when you finally run out of family and friends to pitch. I don't see many uplines teaching legitimate lead strategies. Today though, you see, after years of being a lead funnel builder online, I got sick of the garbage strategies most MLMs have been teaching their recruits for decades, so whether you simply want more leads to pitch or an automated MLM funnel, head over to SecretMLMHacks.com. Join the next free training there. You're going to learn the hidden revenue model that only the top MLMers have been using to get paid. Regardless if you join them, you're also gonna learn the three-step system I use to auto-recruit my downline of big producers. Without friends or family even knowing that I'm in MLM. If you want to do the same for yourself, head over to SecretMLMHacks.com. Now again, that's SecretMLMHacks.com.